LIVE CASE STUDY : BUSINESS ENTREPRENEUR- MR. MANISH KALANI

Entrepreneur, Mr. Manish Kalani, who is best known for giving the city of Indore its first shopping mall – `Treasure Island’-  was the subject of a Case Study for 2nd year students of the Daly College Business School.

Mr. Manish Kalani addressed the students and faculty on the imminent growth waiting to happen in the  non – metro 2 tier cities of India. The discussion was supported by a brilliant presentation of business models being used by EWDPL for both its hospitality and real estate business at different retail destinations. It helped gain an insight into how a business model is really put into action and is supported to a great degree by effective Market Research.

This case study is being used  by students in India and UK as part of their degree program . The case study has been written by Dr. Natalya Vershinina (DMU) Mr. Sumant Bhushan (DCBS) and Mr. Manish Kalani.