Dr. Ratish C Gupta (ACIM) Associate Professor Chartered Marketer (CIM UK) EPGP IIM Kozhikode, Ph.D., MBA, PGDBF, B. Com A proud alumnus of the Indian Institute of Management (IIM) Kozhikode, and Chartered Marketer from The Chartered Institute of Marketing (CIM) UK, Dr. Ratish C Gupta is associated with DCBS since February 2013. He had over 9 years of corporate experience in the financial service industry. He worked for organisations like IDBI Bank, IL&FS Investsmart Ltd, Franklin Templeton Investments & Aditya Birla Money Ltd. He managed nearly all verticals of marketing and was also involved in portfolio management of retail and high net worth individuals. Dr Gupta is a qualified Chartered Marketer from The Chartered Institute of Marketing (CIM UK). He was awarded the status of Chartered Marketer is August 2023. Dr. Gupta has successfully completed the one-year executive program on Marketing Management from the Indian Institute of Management (IIM) Kozhikode. He did his PhD in Management where he researched behavioural aspects of Mutual Fund Investors and their investment decisions. He is a “Certified Investment Analyst” and “Certified Market Professional – Level 3” by National Stock Exchange. He has successfully completed two modules offered by IIT Madras and IIT Kanpur on Research and Marketing Management under the AICTE NPTEL FDP program. Dr. Gupta has successfully completed the prestigious NISM-Series-XV: Research Analyst Certification Examination specified under Regulation 7(2) of the SEBI (Research Analysts) Regulations, 2014. He also cleared the “ NISM Series VA- MFD Certification” organised by the National Institute of Securities Market (an educational initiative by SEBI). Dr. Gupta has a bouquet of professional certifications which include NCFM Cash Market, NCFM Derivative Market, NCFM Commodities Market, NCFM Fundamental Analysis, NCFM Technical analysis, NCFM Macro Economics for Financial Market, NCFM Investment analysis and Portfolio Management, and NCFM Wealth Management. These certifications exams are designed and conducted by National Stock Exchange. Additionally. Ratish Gupta has contributed through his research papers in many National & International Journals. He has over 10 years of research experience. He has presented his research papers in National and International Conferences. He has been included as Member – Editorial /Review Board by 11 International Journals of UK USA and Middle East . These journals are indexed in reputed and leading research & citation database like SCOPUS, SCIMAGO, DRJI, EBSCO, ProQuest, Index Copernicus, ABDC, SIS, Questia & UGC. He is also NISM CPE Trainer and empanelled with the Centre for Investment Education & Learning (CIEL) for two modules “Mutual Fund Distributors” & “Mutual Fund Foundation”. Modules are developed by NISM as mandated under SEBI (Certification of Associated Persons in the Securities Markets) Regulation, 2007. He has conducted 3 training 1-day programmes to date in association with CIEL Mumbai where he trained more than 100 Mutual fund distributors. He edited the book “ANVESHAK – Demystifying Contemporary Business Scenarios” published by Asian Press Kolkata in 2021 ISBN 978-93-92288-54-8. Since 2013 he tutored modules like Principles of Marketing, Business Research, Global Business Issues, Retail Business, Marketing Communication, and Marketing Project. His areas of academic interest also include Financial Markets, Investment Analysis & Portfolio Management.